The Superba blog

Read about research into the benefits of krill to human health.

Why You Should Consider Adding Krill Oil to Your Sports Supplement Product Line

Consumers want sports supplements that not only taste good, but help them reach their health goals. Superba Krill oil is all of the above and more!

6 things you probably didn't know about krill

Krill are fascinating. You might have already heard of them? They are high in omega-3, which is an important nutrient for heart health amongst many others. What’s more, krill oil naturally contains phospholipids, astaxanthin and the vitamin choline.


However, you probably already know that and what we’re here for, is what you didn’t know about krill.

My Greenland trip - Behind the scenes from our beautiful awareness movie

Highlighting how even those with a balanced diet living a healthy, active lifestyle can lack vital omega-3s, our beautiful and inspiring film by award-winning Norwegian Director, Per-Olav Sørensen, has justifiably made a big impact. We followed Maria, an urban personal trainer, to her hometown in Greenland. Filmed on location in a remote fishing village, Kapisillit, for the film crew and me from Aker BioMarine who visited, our time spent there and with its inspiring inhabitants will stay with us forever.

Are omega-3’s essential for a long and healthy life?

Good question. We need to get a little technical here to understand the definition of an essential nutrient. An essential nutrient is a nutrient that the body cannot synthesize on its own and must be provided from the diet. These nutrients are necessary for the body to function properly. The six essential nutrients include carbohydrates, protein, fat, vitamins, minerals and water.


Why choose Superba Boost - A krill oil concentrate unlike the rest

By Miranda Wyatt, February 26, 2018

Over the years we've learned that if you want to succeed in the omega-3 market, you need to differentiate your product(s) and effectively connect with consumers. With this in mind, we used our experience and technological advances to create the next generation of krill oil concentrate: Superba BoostTM.

The love story behind Superba Krill - 3 reasons why krill connects hearts

By Gunhild Yksnøy - Brand Director, February 13, 2018
When you think of Valentine’s Day, it’s cards, flowers, champagne and chocolates which probably spring to mind, not Antarctic crustaceans.

5 top trends impacting omega-3s in 2018

By Thomas Beadnall - Nutritionist, February 01, 2018

As today’s consumers become more interested in their health and wellbeing, it has never before been more important for companies to follow the right trends, make the right decisions and keep up with rapidly changing markets.

Why is it important to care about the omega-3 levels in the population?

By Aysen Korucu - Marketing Manager, January 24, 2018

Did you know that only 2% of the human population has adequate omega-3 levels? Using the Omega-3 Index test we are able to measures the amount of EPA and DHA in the red blood cells, which helps us to determine if someone has healthy omega-3 levels. 

How to choose an omega-3 supplement for your product portfolio

By Thomas Beadnall - Nutritionist, January 16, 2018

As the volume of investigative research increases year-on-year into the health benefits of omega-3, consumers are becoming more savvy as to which products they feel are right for them. This means that supplement providers need to do their homework, which means carefully exploring, researching and questioning the properties and quality of the omega-3 ingredient they want to sell in the market. While this may seem like a daunting task, there are some fundamental points that you should consider when choosing an omega-3 ingredient for your product portfolio.

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A pure, natural source of health promoting Omega-3s. Superba Krill oil is boosting heart, brain, and joint health as well as contributing to a balanced diet. Better absorbed in the cells, because of the unique phospholipid advantage.

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