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The Superba blog

Read about research into the benefits of krill to human health.

Why tradeshows are great places to learn about omega-3s

By Aysen Korucu - Marketing Manager, September 05, 2018

The end of the year is approaching and there are a couple of important nutraceutical and pharmaceutical trade shows around the corner that will be packed with visitors and exhibitors alike. We all want to get the most out of these big trade shows and learn about the latest trends and product offerings in the market. Trade shows are great places to learn about products and ingredients that you have an interest for.

5 top trends impacting omega-3s in 2018

By Thomas Beadnall - Nutritionist, August 24, 2018

As today’s consumers become more interested in their health and well-being, it has never before been more important for companies to follow the right trends, make the right decisions and keep up with rapidly changing markets.

How important are omega-3s during pregnancy?

Omegsa-3s are one of the most studied nutrients on earth. Fortunately, this continuous research allows us to learn more and more about the potential health benefits related to this nutrient.

Aker BioMarine continues to investigate the effects of krill oil at the 2018 Norseman Triathlon

In 2017, Superba Krill and Aker BioMarine launched the Pure Science Research Program and pioneered a pilot study with the Oslo Univeristy Hospital to examine the effects on omega-3 levels during high-intensity exercise in athletes.

Krill oil: Your next sports supplement

Consumers want sports supplements that not only taste good, but help them reach their health goals. Superba Krill oil is all of the above and more!

3 Tips for Marketing Omega-3 Supplements to Millennials

Millennials have captured the attention of every industry. It is only natural that they are highly influential on the supplement market, but how do you reach them?

Why is choline an important nutrient for human health?

 

Research shows that choline is lacking in the human population. Specifically, the National Health and Nutrition Examination Survey has found that almost 90% of Americans have inadequate intakes of choline. The demand is high, and the supply is developing, but why is this nutrient so important?

What makes krill oil natural and clean?

With the “Clean Label” evolution spreading through the US and 44% of consumers saying they are concerned about illegal or tainted products, it is safe to say that consumers are looking for supplements that are natural and clean - now more than ever.  

Omega-3 Index: The “Cholesterol” Test for the 21st Century

By Dr. Bill Harris, May 11, 2018

Optimal blood levels of omega-3 fatty acids eicosapentaenoic acid (EPA) and docosahexaenoic acid (DHA) are a worldwide rarity. Only places where fish is consumed virtually every day (like Japan and Greenland) are average Omega-3 Index levels in the desirable range (8%-12%). In the US, over 95% of the population have suboptimal levels of omega-3.

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SUPERBA KRILL OIL
A pure, natural source of health promoting Omega-3s. Superba Krill oil is boosting heart, brain, and joint health as well as contributing to a balanced diet. Better absorbed in the cells, because of the unique phospholipid advantage.

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